Being a Visual Storyteller

Everything has a story that deserves to be told. It’s how it’s told that make people want to hear it. I can see personalities and stories behind almost everything but what I can never predict and am always delighted by is the creativity of the people I work with.

I love weaving stories together. The unique parts and pieces that I discover become the hooks, the narrative arc, and the take-away.

I never work in a vacuum. I always tap into all my resources and make sure they align with what I see. I want to make sure we look at the story from every angle.

Whether its print, environmental graphics, branding or motion, its always a process of rearranging, layering, questioning, repurposing, adding, cutting, until the story flows. And when it does, it’s just so satisfying.